Articles by Jeremy Girard that have been published elsewhere

Mythbusters: Website Edition
Mythbusters: Website Edition
Orginally published on 04.02.14 at Fame Foundry
Debunking 5 common website "myths" that I often hear from clients.
The Who, What, When, Why and How of Successful Email Marketing, Part 2
The Who, What, When, Why and How of Successful Email Marketing, Part 2
Orginally published on 04.02.14 at Fame Foundry
The second installment in my 2-part series on better email marketing.
The Who, What, When, Why and How of Successful Email Marketing, Part 1
The Who, What, When, Why and How of Successful Email Marketing, Part 1
Orginally published on 03.03.14 at Fame Foundry
The first part of a two-part article covering tips to get the most out of your email marketing campaigns
Spring Cleaning for Your Website
Spring Cleaning for Your Website
Orginally published on 03.03.14 at Fame Foundry
6 quick and easy tips to freshen your website.
Deal-Breakers and Dead-Ends: Six Turn-Offs That Alienate Website Visitors
Deal-Breakers and Dead-Ends: Six Turn-Offs That Alienate Website Visitors
Orginally published on 02.03.14 at Fame Foundry
Some examples of what NOT to do when welcoming visitors to your website (unless you want to drive them away that is).
Pick-Up Lines That Leave Your Visitors Wanting More
Pick-Up Lines That Leave Your Visitors Wanting More
Orginally published on 02.03.14 at Fame Foundry
A look at different approaches to a homepage's "billboard" section.
Getting The Most Out Of Your Web Conference Experience
Getting The Most Out Of Your Web Conference Experience
Orginally published on 01.27.14 at Smashing Magazine
With so many seemingly excellent conferences to choose from, how do you decide which is right for you - and how do you get the most out of the ones you decide to attend?
Complying With New Privacy Laws on Your Company’s Website
Complying With New Privacy Laws on Your Company’s Website
Orginally published on 01.17.14 at Envision Blog
California's new online privacy laws are affecting all websites. Here are some of my thoughts and suggestions on what you need to do on your website to remain compliant.
The Challenges And Rewards Of Teaching Web Design
The Challenges And Rewards Of Teaching Web Design
Orginally published on 01.09.14 at Smashing Magazine
My time in the classroom has been one of the most challenging as well as one of the most rewarding experiences in my career.
Small Changes, Big Impact
Small Changes, Big Impact
Orginally published on 01.05.14 at Fame Foundry
A look at 5 simple resolutions you can make for your site in 2014 to help get the most out of that site for this year and beyond.
Keep it Social
Keep it Social
Orginally published on 12.04.13 at Fame Foundry
Human communication is complex - and trying to communicate via social media can add to that complexity, especially if you lose the human touch.
The Habits Of Successful New Web Professionals
The Habits Of Successful New Web Professionals
Orginally published on 11.14.13 at Smashing Magazine
A look at the practices that I have found are consistently followed by employees who excel in their new role and grow in this industry.
Six Fundamentals of Good Typography in Website Design
Six Fundamentals of Good Typography in Website Design
Orginally published on 11.04.13 at Fame Foundry
A look at the basics of web typography, meant for business owners and others who want a non-technical look at these basics
Selling Responsive Website Design to Clients
Selling Responsive Website Design to Clients
Orginally published on 10.30.13 at Smashing Magazine
A look at when you should push for a responsive approach, even when the need may not be immediately obvious.
Lessons Learned From Leading New Web Professionals
Lessons Learned From Leading New Web Professionals
Orginally published on 10.18.13 at Smashing Magazine
A look at some of the lessons I've learned over my years of leading teams of new web designers and developers.
The State of Website Design 2013: 5 Top Trends + Mobile
The State of Website Design 2013: 5 Top Trends + Mobile
Orginally published on 09.03.13 at Fame Foundry
A look at 5 current trends I am seeing a lot of online and how mobile may actually be influencing many of these trends.
Mistakes I’ve Made
Mistakes I’ve Made
Orginally published on 07.26.13 at Smashing Magazine
As a contrast to the many Web design articles that focus on successes and what we can learn from those triumphs, this article looks to the other end of the spectrum to see what some failures may teach us.
7 Steps to Building a Better Blog
7 Steps to Building a Better Blog
Orginally published on 07.01.13 at Fame Foundry
While the tools available to us today allow blogs to be updated very easily, authoring content that is relevant and unique is a much greater challenge – one that proves to be the downfall of many a blog.
All About Your About Page
All About Your About Page
Orginally published on 06.02.13 at Fame Foundry
The chief problem with the typical “About Us” page is not that the information it contains is bad in and of itself; it’s that it lacks the depth necessary to play a role in advancing your visitors through your site.
Goodbye Testimonials. Hello Success Stories.
Goodbye Testimonials. Hello Success Stories.
Orginally published on 05.03.13 at Fame Foundry
Almost every client wants to include a testimonials page on their website, but if you look at the analytics, these pages are by far one of the least often visited.
What’s the Difference Between a Responsive Website and a Regular Website?
What’s the Difference Between a Responsive Website and a Regular Website?
Orginally published on 04.03.13 at Envision Blog
So what is a "responsive website" and how does it differ from a normal website? Take a look at some side by side comparisons to see the difference.
3 Simple Rules for Navigation That Will Boost Your Website’s Performance
3 Simple Rules for Navigation That Will Boost Your Website’s Performance
Orginally published on 04.02.13 at Fame Foundry
The ease with which visitors can navigate through your website and its content will have a significant impact on the success of your site.
The Importance of Optimizing Your Website for Mobile
The Importance of Optimizing Your Website for Mobile
Orginally published on 03.26.13 at Rhode Island Small Business Journal
The days of customers accessing your website on desktop computers alone is long gone.
Building A Better Responsive Website
Building A Better Responsive Website
Orginally published on 03.05.13 at Smashing Magazine
A case study on the design and development of the new responsive website for Envision Technology Advisors.
Easily Updating Your Website with the ExpressionEngine CMS
Easily Updating Your Website with the ExpressionEngine CMS
Orginally published on 03.04.13 at Envision Blog
A look at how you can use the ExpressionEngine CMS to easily update website content to keep that content fresh and relevant for your audience.
Right from the Start: The Secrets to a Successful Website Redesign
Right from the Start: The Secrets to a Successful Website Redesign
Orginally published on 02.01.13 at Fame Foundry
Redesigning your website is an exciting prospect filled with so many possibilities. It is, quite literally, the dawn of a new day for your company’s web presence, but how and where do you start?
Your Secret Weapons as a Design Student: Personality & Client Service
Your Secret Weapons as a Design Student: Personality & Client Service
Orginally published on 01.21.13 at A Student's Guide to Web Design
As you transition from a student of website design and development, one of the primary and most pressing concerns you will have is “how do I get new business?”
Happily Ever After: How To Build Long-Term Client Relationships
Happily Ever After: How To Build Long-Term Client Relationships
Orginally published on 11.23.12 at Smashing Magazine
How you wrap up a project, as well as what you do after the project is completed, is critical when it comes to making clients happy and building long-term relationships that will lead to future business.
Website Design for a Multi-Device World
Website Design for a Multi-Device World
Orginally published on 11.01.12 at Fame Foundry
If you want to ensure that your website will provide an experience that truly engages your audience, it must be designed for the multi-device world of today.
SEO the Right Way
SEO the Right Way
Orginally published on 10.04.12 at Fame Foundry
Better serving the needs of your website visitors – will ultimately yield greater success in capturing and converting new customers.
Keys To Better Communication With Clients
Keys To Better Communication With Clients
Orginally published on 07.16.12 at Smashing Magazine
Poor communication is a surefire way to damage any website project or client relationship.
5 Types of Web Content It Is Time to Rethink
5 Types of Web Content It Is Time to Rethink
Orginally published on 07.13.12 at TemplateMonster
Too often content gets added to websites, our own and client projects alike, whose time of relevance or usefulness has long since passed.
An Oasis of Personality in the Desert of Website Design
An Oasis of Personality in the Desert of Website Design
Orginally published on 07.02.12 at Fame Foundry
It’s a question every business – no matter the industry or niche – must answer: How do you differentiate yourself from the competition?
Check Your Ego at the Door: Embracing User-Centered Website Design
Check Your Ego at the Door: Embracing User-Centered Website Design
Orginally published on 06.01.12 at Fame Foundry
Too often decisions are made during a website’s creation that are based on the preferences of the site’s “owners” and not on the needs of the people who will actually use the website.
Does My Business Need a Mobile Website or a Mobile App?
Does My Business Need a Mobile Website or a Mobile App?
Orginally published on 02.13.12 at Envision Blog
Both mobile websites and mobile apps have their strengths and weaknesses and I use a pretty straightforward method to determine which of these is right for a company’s particular needs.
A Fun Approach To Creating More Successful Websites
A Fun Approach To Creating More Successful Websites
Orginally published on 02.12.12 at Smashing Magazine
A fun experience is often an enjoyable one and an enjoyable experience is usually a memorable one. One of the ways to create a memorable experience is to make it a fun experience.
How To Deliver Exceptional Client Service
How To Deliver Exceptional Client Service
Orginally published on 01.25.12 at Smashing Magazine
We often hear companies, including Web agencies, boast about how they provide exceptional client service. But how do they define exceptional?
Assuming Leadership In Your Design Agency
Assuming Leadership In Your Design Agency
Orginally published on 11.16.11 at Smashing Magazine
There comes a point in the career of many Web designers where the logical progression in that career is to take on a leadership position. A logical step or not, this is not always an easy transition.
Sucess on Facebook Requires More Than Just Showing Up
Sucess on Facebook Requires More Than Just Showing Up
Orginally published on 01.10.11 at Envision Blog
Here’s a truth that few companies will tell you – creating a Facebook page for your business is easy. You can do it yourself. The hard part is assembling a plan on how you will use that page.
Giving Users Some Credit
Giving Users Some Credit
Orginally published on 09.07.10 at Design Informer
Being told by a client that one of the requirements for their project is that it must be ‘idiot proof’ never fails to give me pause. The sentiment itself is offensive enough, but the concept also seems somewhat misguided to me.
The Benefits of Experimentation
The Benefits of Experimentation
Orginally published on 12.11.09 at Design Informer
A look at how experimenting on side projects can help bring positive results to your production work.

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